This website uses Google Analytics, a web analysis service from Google Inc. (“Google”). Google Analytics uses “cookies”, text files that are stored on your computer and which enable analysis of how users use the site. Information generated by the cookie about your use of this site is transmitted to a Google server in the USA and stored there.
Your full IP address will only be sent to, and shortened by, a Google server in the USA in exceptional circumstances. Google will use this information on behalf of the website operator to evaluate your usage of the website, to generate reports about website activity and to provide the website operator with other services relating to use of the website and of the internet. Google Analytics will not associate any IP address transmitted by your browser with any other data held by Google.
We use Google Analytics functions for display advertising, namely for remarketing, reports on impressions in the Google Display Network and Google Analytics reports on performance by demographic characteristics and interests. You can deactivate Google Analytics for display advertising or adjust the advertising on the Google Display Network by going to Display Settings, or by using the Ads Preferences Manager.
You can decline the installation of cookies by selecting the appropriate settings. In addition it is open to you to refuse consent for data generated by cookies about your website usage (including your IP address) to be collected or processed by Google, by downloading and installing the relevant plug-in from the following link: http://tools.google.com/dlpage/gaoptout?hl=de.
If you wish to prevent cookies being installed, please adjust your browser settings accordingly. Please be aware, however, that this may limit the functionality of this website.
Our website also uses Google Conversion Tracking, which installs a cookie on your computer if you have been directed to our website via a Google advertisement. These cookies lose their validity after 30 days and are not used to acquire personal identification data. If a user visits a particular page of our website and if the cookie has not yet expired, we and Google will be able to see that the user clicked on the advertisement and has been forwarded to that page. Each Google AdWords client is allocated a different cookie, and so cookies cannot be tracked via AdWords clients’ websites. Information collected by conversion cookies is used to provide aggregate conversion statistics to AdWord clients who use conversion tracking. Clients are informed about the total number of users who have clicked on the advertisement and been forwarded to a page with a conversion tracking tag. However, they do not receive any information enabling them to identify individual users. If you do not want to participate in the tracking process, you can decline the installation of cookies for this purpose – for instance, by adjusting your browser settings to disable the cookie functionality. You can also disable conversion tracking cookies by adjusting your browser settings to block cookies from the “www.googleadservices.com” domain.
This website uses social plugins (“plugins”) from the social networking site facebook.com operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”). Plugins are identified by one of the Facebook logos or by the wording “Facebook Social Plugin”.
When you call up one of our webpages that includes a plugin of this type, your browser establishes a direct connection with the Facebook servers. Facebook sends the plugin’s content directly to your browser, which integrates it into the page. This means that we have no influence over the scope of data that Facebook obtains via this plugin and we are able to inform you about it only on the basis of our current state of knowledge.
The integration of the plugin means that Facebook is informed that you have accessed the corresponding page of our website. If you are logged in to Facebook, Facebook will be able to associate your visit with your Facebook account. If you interact with the plugins, for example by using the Like button or posting a comment, the corresponding information will be transmitted by your browser directly to Facebook and saved there. If you are not a member of Facebook it may still be possible for Facebook to find out your IP address and store it.
If you are a member of Facebook and do not wish Facebook to collect data concerning you from our website and link it with your data as stored on Facebook, you will need to log out of Facebook before visiting our site.
It is also possible to block Facebook social plugins by means of browser extensions such as “Facebook Blocker”.
Conversion tracking with the Facebook-Pixel
Subject to your consent we will install the Facebook Pixel provided by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”) on our website. This enables us to track the activity of our users after they have seen or clicked on a Facebook advertisement, and to assess the effectiveness of Facebook advertising for statistical and market research purposes. Data collected in this way are anonymous and do not give us access to personal information about individual users. However, such data are stored and processed by Facebook, and we provide you with such information as is available to us on this point. Facebook is able to link such data with your Facebook account and use it for its own promotional purposes, in accordance with the Facebook data use policy https://www.facebook.com/about/privacy/. It is open to you to enable Facebook and its partners to place advertisements on Facebook and elsewhere. To this end, a cookie may be installed on your computer. Consent may only be given by users who have declared that they are older than 13 years old. If you are younger than this we suggest you seek advice from your parents or carers. If you wish to withdraw your consent please click here https://www.facebook.com/settings?tab=ads
You hereby give explicit agreement that the name and email address you provided when registering may be used to send you our newsletter and may be forwarded to our partners as follows. You agree to receive information for promotional purposes (e.g. newsletters) by post or email both from us and from our partners below:
List of partners:
It is open to you to withdraw your consent at any time by emailing us at firstname.lastname@example.org.
Right to access, correct, block and delete data.
You of course have the right to access, correct, block or delete your data at any time. Please contact us by post at the address given in the Contact Details section of this site or by e-mail at email@example.com . However, we reserve the right to suspend deletion of data if necessary to protect our legitimate interests.